02 Feb Empowering Calgarians to positively transform their communities
Meeting grassroots organizations who champion community building and engagement is something that always gets us excited! Team Up Calgary (TUC) is both a facility and, a group of people creating connections in Calgary’s SE communities. They focus on engaging and collaborating with community, enriching and building up businesses and charities within. Think host of local craft shows, space for local business to showcase their offerings, a recreation facility for teens to socialize while playing sport.
This brand for Team Up Calgary makes use of individually patterned blocks that connect, emphasizing the variety of uses to space and the “teaming up” that happens between community groups. The graphic and typographic treatments evoke feelings of connectivity, positivity, inclusion, and empowerment.