Calgary Arts Development is a non-profit, quasi-governmental arts advocacy and granting organization. For this year’s Accountability & Impact Report, they wished to create an interactive website with accompanying printed piece.
They wished to highlight the funds distributed over the last year, as well as convey how they contributed to alleviating the negative impacts of COVID-19 on artists and arts organizations.
Our approach brought numbers and graphs to life in a bold, engaging way by using animation (in the case of the digital version) and artists’ imagery within graphs. Working with CAD to gather relevant content, we also drew attention to the recipients of the funds by way of photography and stories that offer readers insight into the diversity of art projects and artists that the organization serves.