Political Campaign Branding – Part III

With less than one week to go, the excitement is hard to contain!

Here is the final instalment of our series on the Turner Campaign with a look at some examples of the materials we’ve designed for it.

 

As the campaign progressed, the designs became more typography-based and you could probably say that on a scale of “fresh” to “hard-hitting”, we landed somewhere in the middle. Having a candidate who is a best selling author was definitely a help in getting copy that is both informative and compelling.

 

Below are some examples of the lawn signs, a direct mail piece, a washroom ad and posters.