A gate-fold infographic spread shows the range of institutions Cybera supports: K-12, government, innovators, and post-secondary institutions. From a bird’s eye view, you can see this big picture, but we’re also representing the individual users by characters within the piece. The design features ribbon elements that have been established to reference the network’s expansion, and colourful icons to help guide the reader through the sections of the book.
The piece is an intimate size, creating a more personal experience, since the content is focused on telling individual stories.
“We love working with GOOD because they bring such a unique perspective to every project they work on. I have never seen another annual report like the one they created for us this year – which is very refreshing! The focus of Cybera is on advanced technology – a topic that can be very dry or confusing to outsiders. It’s great to work with a designer who can help us break down our topics into compelling and understandable graphics. This visual storytelling is extremely important to us, and we are happy to have a design firm that takes the time to understand who we are and why we do what we do.”